How to create a traffic jam
At Revenue Bootcamp on the Microsoft campus in Mountain View, Calif., on July 10, 2009, some top-notch experts convened to share tips, hints, lessons and advice about how to increase traffic with...
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SEO and SEM: Truth in numbers
There is an ongoing debate in search marketing about whether Search Engine Marketing or Search Engine Optimization is more effective for driving traffic to company sites.Search Engine Optimization, or...
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New Empirical Data for SEO and Social Media Marketing Strategies
Guest post by Jason Cohen.Strategies for social media and SEO are so… squishy.You know what I mean. You can’t measure “authenticity.” You can’t measure “relationships.” You can measure “subscribers”...
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Marketing Platform Independence
Guest post by Jason Cohen.Some startups die because their business model is platform-dependent. Like this:Used to be, Twitter let you post anything, even advertisements, even if you didn’t identify...
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